Where to post a job vacancy in 2026: channels, costs and reach
Short answer
You can post a vacancy through four types of channel: free channels (your own site, werk.nl, social media), broad job boards, sector-specific job boards and active sourcing through a CV database. For roles with a large talent pool, one channel is enough. For scarce roles, a sector-specific board combined with active outreach almost always performs best.
1. Free channels: reach, limited control
| Channel | Cost | Strength | Limitation |
|---|---|---|---|
| Own careers page | None | Full control, strong for employer branding | Only reaches people who already know you |
| werk.nl (UWV) | None | Large reach among registered job seekers | Little control over quality |
| LinkedIn (basic post) | Free for one job | Network effect through employees | Fades quickly without budget |
| Facebook groups | None | Works well regionally and in hands-on sectors | Time intensive, no reporting |
2. Broad job boards: volume
Broad platforms reach many people at once, which works for roles with a large candidate pool. The downside: your vacancy competes with thousands of others and many applications are poorly targeted.
3. Sector-specific job boards: relevance
In engineering, construction, IT, healthcare, government, real estate or infrastructure, specialisation beats volume. Visitors to a sector job board search deliberately within their own field, which means fewer applications but a higher share of usable candidates.
JobBooster publishes vacancies across more than ten sector-specific job boards. See the full list on Our Network.
4. Active sourcing: the CV database
For genuinely scarce profiles, you do not wait for applications - you search. A CV database gives access to candidates who are not scanning job ads daily but are open to a good offer. Ours holds over 90,000 CVs plus a separate freelance pool.
What does it cost?
Single postings typically range from roughly 100 to 500 euro. Bundles and subscriptions lower the price per posting considerably. Compare current pricing.
Multi-channel posting without manual work
Posting manually across five platforms easily costs an hour per vacancy. An XML feed pushes vacancies automatically from your ATS to every relevant channel, including updates and closures. See XML integration.
Checklist before you post
- Use the job title candidates actually search for
- State a salary indication - postings without one consistently get fewer responses
- Name the location and remote-work policy explicitly
- One clear application action, two steps maximum
- Choose channels based on scarcity, not habit
Next step
Not sure which channels suit your vacancy? Contact us and we will review the role, region and candidate market with you.
Frequently asked questions
Where is the best place to post a vacancy?
It depends on the role. Generic office roles do well on broad job boards, while engineering, construction, IT and healthcare roles usually attract more relevant applicants on sector-specific job boards, because the audience already works in that field. For scarce roles, always combine several channels.
Can you post a job for free?
Yes. Free options include your own careers page, the Dutch UWV platform werk.nl, LinkedIn (one free basic post at a time), Facebook groups and municipal employer service points. Free channels cost no budget but do cost time and offer less targeted reach.
What does posting a vacancy cost?
Single postings on Dutch job boards typically range from roughly 100 to 500 euro per vacancy per runtime. Bundles and subscriptions significantly lower the price per posting. Prices differ per provider and runtime, so always request a current quote.
How long should a vacancy stay online?
Plan for four to six weeks. Most responses arrive in the first two weeks; extending afterwards only helps in combination with a revised job description, a different job title or additional channels.
